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Town of Holland, WI
Sheboygan County
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No sign shall hereafter be located, erected, moved, reconstructed, extended, enlarged, converted, or structurally altered without a building permit except those signs excepted in § 330-65 of this chapter below and without being in conformity with the provisions of this chapter. The sign shall also meet all the structural requirements of any building codes.
The following signs are permitted in all zoning districts without a permit, subject to the following regulations:
A. 
Signs over show windows or doors of a nonconforming business establishment announcing without display or elaboration only the name and occupation of the proprietor and not to exceed two feet in height and 10 feet in length.
B. 
Agricultural signs pertaining to the production or sale of agricultural products on a farm which shall not exceed 30 square feet in area for any one farm.
C. 
Real estate signs not to exceed 20 square feet in area which advertise the sale, rental, or lease of the premises upon which said signs are temporarily located.
D. 
Name, home occupation, and warning signs not to exceed eight square feet located on the premises and not closer than 50 feet between signs.
E. 
Bulletin boards of public, charitable, or religious institutions located on the premises.
F. 
Memorial signs, tablets, names of buildings, and date of erection when cut into any masonry surface or when constructed of metal and affixed flat against a structure.
G. 
Official signs, such as traffic control, parking restrictions, information, and notices.
H. 
Temporary signs or banners, such as at construction sites or special sales, when authorized by the Building Inspector.
I. 
Directory signs indicating the direction and distance to a specific cottage, dwelling, or recreation facility not to exceed five square feet in display area.
The following signs are permitted in the business and industrial districts and are subject to the following regulations:
A. 
Wall signs placed against the exterior walls of buildings shall not extend more than 12 inches outside of a building wall surface, shall not exceed 500 square feet in area for any one premises, and shall not exceed 20 feet in height.
B. 
Projecting signs fastened to, suspended from, or supported by structures shall not exceed 100 square feet on one side or 200 square feet on all sides for any one premises, shall not extend more than six feet in any required yard, shall not be less than 10 feet from all lot lines, shall not exceed a height of 20 feet, and shall not be less than 10 feet above a private sidewalk or 15 feet above a driveway or an alley.
C. 
Ground signs limited to one sign for each individual business premises which advertise the business name, services offered, or products sold on the premises shall not exceed 20 feet in height, shall meet all yard requirements for the district in which it is located, and shall not exceed 100 square feet on one side or 200 square feet on all sides for any one premises. In addition to the above regulations, ground signs which advertise a business name, services offered, or products sold at a location other than the premises on which the sign is located shall conform to the setback requirements of Article XV of this chapter.
D. 
A roof sign shall not exceed 25 feet in height above the roof, shall meet all the yard and height requirements for the district in which it is located, and shall not exceed 200 square feet on all sides for any one premises.
E. 
Window signs shall be placed only on the inside of commercial buildings.
F. 
Combinations of any of the above signs shall meet all the requirements for the individual sign.
No sign except those permitted in § 330-65 of this chapter above shall be allowed to face a residential, conservation, or park district within 500 feet of such district boundary.
Signs shall not resemble, imitate, or approximate the shape, size, form, or color of railroad or traffic signs, signals, or devices. Signs shall not obstruct or interfere with the effectiveness of railroad or traffic signs, signals, or devices. No sign shall be erected, relocated, or maintained so as to prevent free ingress to or egress from any door, window, or fire escape, and no sign shall be placed or be lighted in such a way as to cause glare or impair driver visibility upon public ways.
A sign lawfully existing at the time of the adoption or amendment of this chapter may be continued although the use, size, or location does not conform to the provisions of this chapter. However, it shall be deemed a nonconforming use or structure and the provisions of Article X of this chapter shall apply.
A. 
Illumination. Where reflecting, radiating, or other illumination of signs is permitted:
(1) 
Light shall not be projected toward or onto property located in residential districts or onto public streets.
(2) 
Such illumination shall be indirect and the source of light shall not be exposed when located in a residential district.
B. 
Conditions. Landscaping, architectural design, type of construction, sureties, continued maintenance, lighting, fencing, planting screens, operational control, hours of operation, traffic safety restrictions, increased yards, and other factors may be reviewed and required by the Town Plan Commission and Building Inspector before issuance of the building permit upon finding that they are necessary to fulfill the purpose and intent of this chapter.