[HISTORY: Adopted by the Mayor and Council of the Borough of Mendham as indicated in article histories. Amendments noted where applicable.]
Zoning — See Ch. 215.
Article I Affirmative Marketing
[Adopted 7-15-1996 by Ord. No. 5-96]
The Borough of Mendham has a 1987-1999 fair share obligation of zero units based upon COAH substantive certification of its housing element and fair share plan. This chapter will apply to all developments that contain proposed low- and moderate-income units that are listed below and any future developments that may occur:
Mendham Area Senior Housing (MASH): 40 existing units which are marketed and rented pursuant to the R.E.C.D. Agency regulations and procedures. ("R.E.C.D. Agency," as used throughout this chapter, refers to the Rural Economic and Community Development Agency of the U.S. Department of Agriculture, formerly known as the "Farmers Home Administration.")
The affirmative marketing plan is a regional marketing strategy designed to attract buyers and/or renters of all majority and minority groups, regardless of sex, age or number of children, to housing units which are being marketed by a developer/sponsor, municipality and/or designated administrative agency of affordable housing. The plan will address the requirements of N.J.A.C. 5:93-11. In addition, the plan prohibits discrimination in the sale, rental, financing or other services related to housing on the basis of race, color, sex, religion, handicap, age, familial status/size or national origin. The Borough of Mendham is in the housing region consisting of Morris, Essex, Union and Warren Counties. The affirmative marketing program is a continuing program and will meet the following requirements.
All newspaper articles, announcements and requests for applications for low- and moderate-income units will appear in the following daily regional newspapers/publications when units are available and there is no wait list for existing units and when any new units may be constructed in the future:
The primary marketing will take the form of at least one press release sent to the above publications and a paid display advertisement in each of the above newspapers. Additional advertising and publicity will be on an as-needed basis. The advertisement will include a description of the:
All newspaper articles, announcements and requests for applications for low- and moderate-income housing will appear in the following neighborhood-oriented weekly newspapers, religious publications and organizational newsletters within the region:
Mendham Observer Tribune.
The following is the location of applications, brochure(s), signs and/or poster(s) used as part of the affirmative marketing program, including specific employment centers within the region:
The following is the community contact person who will aid the affirmative marketing program:
Mendham Area Senior Housing
Heritage Manor Drive
Mendham, N.J. 07945
Quarterly flyers and applications for new units which may be constructed in the future will be sent to each of the following agencies for publication in their journals and for circulation among their members: Board of Realtors in Morris, Essex, Union and Warren Counties.
Applications will be mailed to prospective applicants upon request.
Additionally, quarterly informational circulars and applications for new units which may be constructed in the future will be sent to the chief administrative employees of each of the following agencies in the counties of Morris, Essex, Union and Warren:
The following is a description of the random selection method currently used to select occupants of low- and moderate-income housing: (see attached wait list policy for MASH units prepared in accordance with R.E.C.D. Agency guidelines). Depending on the specifics of new units which may be constructed in the future to meet future Borough housing obligations, a selection method will be developed at that time and submitted to COAH for approval. This chapter will be amended accordingly based upon COAH requirements in force then.
Editor's Note: These guidelines are on file in the Borough offices.
The Mendham Area Senior Housing (MASH) Corporation is the agency currently working with the Borough of Mendham to administer the affirmative marketing program for the existing MASH units. The MASH Corporation has the responsibility to income qualify low- and moderate-income households; to place income eligible households in MASH low- and moderate-income units; to provide for the initial occupancy of low- and moderate-income units with income-qualified households; to continue to qualify households for reoccupancy of units as they become vacant during the period of affordability controls; to assist with advertising and outreach to low- and moderate-income households; and to enforce the terms of the deed restriction and mortgage loan with R.E.C.D. Agency. The Director of the MASH Corporation within the Borough of Mendham is the designated housing officer to act as liaison to the R.E.C.D. Agency.
All wait list procedures are determined by the R.E.C.D. Agency.
All developers of future low- and moderate-income housing units will be required to assist in the marketing of the affordable units in their respective developments in accordance with COAH requirements in force then.
The marketing program will commence at least 120 days before the issuance of either temporary or permanent certificates of occupancy for any new low- and moderate-income units which may be constructed in the future pursuant to a Borough Fair Share Housing Plan granted substantive certification by COAH. The marketing program will continue until all low- and moderate-income housing units are initially occupied and for as long as affordable units are deed restricted and occupancy or reoccupancy of units continues to be necessary.
The MASH Corporation will comply with monitoring and reporting requirements as per N.J.A.C. 5:93-11.6 and 12.1.