The following terms are specific to signs as regulated by this Part 5:
ABANDONED SIGN
A sign which, for a period of at least one year or longer, no longer identifies or advertises an ongoing business, product, location, service, idea or activity conducted on the premises on which the sign is located. Exemption(s):
A. 
Off-premise advertising signs that do not contain any advertising copy due to the lack of a lease or rent of such signs, but are being maintained in accordance to this Part 5.
350 Figure 86 Abandoned Sign.tif
Figure 86 - Abandoned Sign
ALTERATION
A change in the size or shape of an existing sign. Copy or color change of an existing sign is not an alteration. Changing or replacing a sign face or panel is not an alteration.
BANNER
A temporary sign constructed of a strip of cloth, paper, plastic, or other flexible material upon which copy is written and which is supported between poles or sticks or fastened to buildings or other structures.
BUILDING FRONTAGE
The total length in linear feet of the portion of a building that fronts directly on a road. Buildings with no road frontage shall use the linear feet of the portion of a building that has its principal entrance.
CANOPY SIGN
An on-premises sign attached to or made a part of a canopy; a canopy being a permanent structure which is made of cloth, metal or other approved materials, whether attached or unattached to a building, for the purpose of providing shelter or as a decorative feature. For clarification purposes, an awning sign shall be classified as a canopy sign. Lastly, please refer to Appendix A for examples of awning and canopy signs.[1]
CHANGEABLE MESSAGE CENTER, ELECTRONIC (EMC)
An on-premises, electronically activated changeable permanent sign whose variable message and/or graphic presentation capability can be electronically programmed by computer from a remote location.
350 Figure 87 Electronic Changeable Message.tif
Figure 87 - Electronic Changeable Message Center
CHANGEABLE MESSAGE CENTER, MANUAL
An on-premises, permanent sign that is changeable by manual (nonelectronic) means that is composed of individual letters panel-mounted in or on a track system.
350 Figure 88 Manual Changeable Message.tif
Figure 88 - Manual Changeable Message Center
COMMERCIAL MESSAGE
A message that identifies a business or advertises a product. This term is also known as "commercial speech."
CONSTRUCTION SIGN
A temporary sign identifying the persons, firms or business directly connected with a construction project.
350 Figure 89 Construction sign.tif
Figure 89 - Construction sign
DIRECTIONAL SIGN
An on-premises, permanent instructional sign directing or guiding pedestrian and/or vehicular traffic onto the property and/or toward parking or other identified locations on the lot of record.
350 Figure 90 Directional Sign.tif
Figure 90 - Directional Sign
FREESTANDING SIGN
An on-premises, permanent sign that is not attached to a building or structure. Please refer to Appendix A for examples of freestanding signs.[2]
GOVERNMENTAL SIGN
An on-premises sign erected and maintained pursuant to and in discharge of any governmental functions, or required by law, ordinance or other governmental regulation.
350 Figure 91 Government Sign.tif
Figure 91 - Government Sign
GROSS SIGN AREA
The total area of all signs located on a lot of record.
HEIGHT
The vertical distance from the grade plane immediately under a sign to the highest point of a sign structure, but shall not include architectural embellishments. Additionally, the ground shall not be altered for the sole purpose of providing additional height for a sign.
HOLIDAY DECORATIONS
Signs or displays including lighting which are a nonpermanent installation celebrating local, national, religious, state and other holidays or holiday seasons.
HOME OCCUPATION SIGN
A freestanding sign or wall sign that identifies a permitted home occupation.
350 Figure 92 Home Occupation Sign.tif
Figure 92 - Home Occupation Sign
IDENTIFICATION SIGN
An on-premises, permanent sign containing the name or address of a building and may include hours of operation and emergency information.
350 Figure 93 Identification Sign.tif
Figure 93 - Identification Sign
ILLUMINATED SIGN
A sign illuminated by a light source. Such a sign shall be classified as either:
A. 
ILLUMINATED SIGN, EXTERNALLYA sign illuminated by an external light source. Such source cannot be a device that changes color, flashes, or alternates.
350 Figure 94 Externally Illuminated Sign.tif
Figure 94 - Externally Illuminated Sign
B. 
ILLUMINATED SIGN, INTERNALLYA sign illuminated by an internal light source.
350 Figure 95 Internally Illuminated Sign.tif
Figure 95 - Internally Illuminated Sign
INSTRUCTIONAL SIGN
An on-premises, permanent sign clearly intended for instructional purposes shall not be included in the permitted sum of the sign area, provided such sign is not larger than necessary to serve the intended purpose.
350 Figure 96 Instructional Sign.tif
Figure - Instructional Sign
INTERIOR SIGN
Any sign placed within a building, but not including window signs. Interior signs, with the exception of window signs, are not regulated by this Part 5.
LANDMARK SIGN
An on-premises sign or visual element that is designated by the Zoning Board of Appeals as having historic and/or architectural significance. A landmark sign shall be at least 50 years old unless such board makes a finding that a newer sign that contains historic and/or architectural significance should be designated to protect it.
350 Figure 97 Landmark Sign.tif
Figure 97 - Landmark Sign
MARQUEE
A permanent canopy that is designed by a registered design professional that extends more than two feet from part or all of a building face, which may or may not project over a public right-of-way.
MARQUEE SIGN
Any on-premises sign painted on or attached to or supported by a marquee.
350 Figure 98 Marquee Sign.tif
Figure 98 - Marquee Sign
MULTITENANT SIGN
An on-premises freestanding sign used to advertise businesses that occupy a shopping center or complex with multiple tenants.
MURAL
A type of public art that is typically a hand-painted, hand-tiled, or digitally printed image on the exterior wall of a building that does not contain any commercial message.
NONCOMMERCIAL MESSAGE SIGN
Any sign containing a political, philosophical, religious or other message not used for commercial purposes and not made in furtherance or promotion of a commercial product, service or enterprise.
NONCONFORMING SIGN
A sign which was validly installed under laws or ordinances in effect at the time of its installation, but which is in conflict with the current provisions of this Part 5.
OFF-PREMISES SIGN
An outdoor sign whose message directs attention to a specific business, product, service, entertainment event or activity, or other commercial or noncommercial activity, or noncommercial message about something that is not sold, produced, manufactured, furnished, or conducted at the property upon which the sign is located. Such a sign shall be classified as either:
A. 
OFF-PREMISES SIGN, ADVERTISINGAny sign advertising a product, service, business or activity sold, located or conducted elsewhere than on the lot of record in which such sign is located.
350 Figure 99 Off-Premise Sign Advertising.tif
Figure 99 - Off-Premises Sign, Advertising
B. 
OFF-PREMISES SIGN, DIRECTIONALAny sign indicating the location of or directions to a business, office or other activity located or conducted elsewhere than on the lot of record in which such sign is located.
350 Figure 100 Off-Premise SIgn, Directional.tif
Figure 100 - Off-Premises Sign, Directional
ON-PREMISES SIGN
An outdoor sign whose message and design relates to an individual business, profession, product, service, event, point of view, or other commercial or noncommercial activity sold, offered, or conducted on the same property where the sign is located.
PERMANENT SIGN
Any sign intended and installed to be permanently in place at a given location by means of suitable fastening to a building or to a structure specifically erected to hold such sign(s) or to the ground.
POLITICAL SIGN
A temporary sign identifying, either singly or combined, a political candidate, slate of candidates, issue, or party. These signs are used or intended to be used for the display of any announcement, advertisement or notice of any individual candidate or slate of candidates for any public office or similar political purposes.
350 Figure 101 Political Sign.tif
Figure 101 - Political Sign
PROJECTING SIGN
An on-premises building-mounted sign with the faces of the sign perpendicular to the building fascia. Please refer to Appendix A[3] for examples of projecting signs.
PUBLIC ART
Art in any media that has been planned and executed with the intention of being staged in the physical public domain, which is typically outside and accessible to all, and does not contain a commercial message.
350 Figure 102 Public Art.tif
Figure 102 - Public Art
REAL ESTATE SIGN
A temporary sign pertaining to the sale, exchange, lease, rental, or availability of land, buildings, condominiums and similar units, or apartments. Such signs may include building name and address, price and amenities, identity of seller or broker, and similar information.
350 Figure 103 Real Estate Sign.tif
Figure 103 - Real Estate Sign
ROOF SIGN
A sign mounted on the main roof portion of a building or on the uppermost edge of a parapet wall of a building and which is wholly or partially supported by such building. Signs mounted on mansard facades, pent eaves, and architectural projections, such as canopies or marquees, shall not be considered to be roof signs. Please refer to Appendix A as well as Appendix C of this chapter for examples of roof signs and the difference between roof and wall signs.[4]
SIGN
Any device visible from a public way whose essential purpose and design is to convey either commercial or noncommercial messages by means of graphic presentation of alphabetic or pictorial symbols or representations. In addition, a sign shall include its sign structure for the purposes of this article. Lastly, noncommercial flags or any other flags will not be considered to be signs.
SIGN AREA
The area of the smallest geometric figure, or the sum of the combination of regular geometric figures, which comprise the sign face. Please refer to Appendix B[5] of this chapter for computational methodology for various sign area configurations.
SIGN COPY
The letters, numerals, figures, symbols, logos and graphic elements comprising the content or message of a sign, exclusive of numerals and/or letters identifying an address.
SIGN FACE
The surface upon, against or through which the sign copy is displayed or illustrated, not including structural supports, architectural features of a building or sign structure, nonstructural thematic or decorative trim, or any areas that are separated from the background surface upon which the sign copy is displayed by a distinct delineation, such as a reveal or border. Please refer to Appendix B[6] of this chapter for sign face computational illustrations.
A. 
In the case of panel or cabinet-type signs, the sign face shall include the entire area of the sign panel, cabinet or face substrate upon which the sign copy is displayed or illustrated, but not open space between separate panels or cabinets.
B. 
In the case of signs painted on a building, or individual letters or graphic elements affixed to a building or structure, the sign face shall comprise the sum of the geometric figures or combination of regular geometric figures drawn closest to the edge of the letters or separate graphic elements comprising the sign copy, but not the open space between separate groupings of sign copy on the same building or structure.
C. 
In the case of sign copy enclosed within a painted or illuminated border, or displayed on a background contrasting in color with the color of the building or structure, the sign face shall comprise the area within the contrasting background, or within the painted or illuminated border.
SIGN STRUCTURE
The aboveground poles, beams, columns, posts, foundations and/or framing providing structural support for the sign face.
350 Figure 104 Sign Structure.tif
Figure 104 - Sign Structure
SPECIAL EVENT
An event of temporary and limited duration, including, by way of example and not limitation, yard sales, sidewalk and boardwalk sales, special promotions, and public events.
SPECIAL EVENT SIGN
A temporary sign that is used to advertise or promote a special event.
350 Figure 105 Special Event Sign.tif
Figure 105 - Special Event Sign
TEMPORARY SIGN
Any nonpermanent sign that is temporary in nature and displayed in conjunction with a specific activity, as opposed to a sign which, under this Part 5, may be displayed on a permanent or indefinite basis. Types of temporary signs include, but are not limited to: real estate signs, construction signs, development signs, banners, pennants, flags, and streamers, inflatable displays, special event signs and yard sale signs.
VEHICLE SIGN
A sign attached to or painted on a vehicle parked and visible from the public way, unless such vehicle is used for transporting people or materials in the normal operations of the business and it is properly parking in a designated parking space. Signs attached to trailers or inoperable vehicles are presumed to be vehicle signs if they are parked in plain view from a public way. Bumper stickers are not vehicle signs.
350 Figure 106 Vehicle Sign.tif
Figure 106 - Vehicle Sign
WALL SIGN
An on-premises sign mounted on a building elevation with the face of the sign parallel to such elevation. Please refer to Appendix A[7] for examples of wall signs.
WARNING SIGN
An on-premises or temporary sign which provides warning of a dangerous condition or situation that might not be readily apparent or that poses a threat of serious injury (e.g., gas line, high voltage, condemned building, etc.) or that provides warning of a violation of law (e.g., "no trespassing," "no hunting allowed," etc.).
350 Figure 107 Warning Sign.tif
Figure 107 - Warning Sign
WINDOW SIGN
An on-premises sign affixed in any manner to a window such that it is intended to be viewable from the exterior. This term does not include merchandise located inside of a building or structure that is within close proximity of a window.
350 Figure 108 Window Sign.tif
Figure 108 - Window Sign
[1]
Editor's Note: Appendix A is included as an attachment to this chapter.
[2]
Editor's Note: Appendix A is included as an attachment to this chapter.
[3]
Editor's Note: Appendix A is included as an attachment to this chapter.
[4]
Editor's Note: Said appendixes are included as attachments to this chapter.
[5]
Editor's Note: Appendix B is included as an attachment to this chapter.
[6]
Editor's Note: Appendix B is included as an attachment to this chapter.
[7]
Editor's Note: Appendix A is included as an attachment to this chapter.