No exterior sign or sign visible from the exterior of a structure shall be installed, erected or placed except as follows.
The installation of signs on residential parcels shall be permitted only as follows:
A. 
Street address signs. The installation of up to two signs each not to exceed two square feet in area and bearing only the street address and/or the name of the resident shall be permitted.
B. 
Home occupation signs. The installation of one sign bearing only the name of the home occupation conducted therein and/or the nature of such occupation shall be permitted. Such sign shall consist of a support post and crossbeam and a single primary placard measuring no more than two square feet in area.
The installation of signs within the NSC District shall be permitted only as follows:
A. 
Directional signs. Signs for the direction of vehicular traffic may be installed as may be determined to be necessary by the Commission in its discretion.
B. 
Business signs. The installation of one sign bearing only the name of such business may be installed on the front facade of the area occupied by each business operating within the NSC District. No sign may be affixed to any surface other than a vertical wall, and no portion of such sign shall extend above the wall on which it is affixed. Liquor license permittee designation or other signs necessary in connection with a valid liquor permit shall be permitted, provided that such signs are no larger than is statutorily required.
C. 
Shopping center sign. One sign bearing only the name of the shopping center and/or its street address may be installed as determined by the Commission in its discretion.
The installation of signs on parcels subject to a special permit shall be permitted only as may be approved by the Commission in its discretion. In no event shall any sign exceed 12 square feet in area.
[Amended 3-21-2011, effective 3-31-2011]
One sign advertising the sale or lease of real property shall be permitted, provided that such sign is located on said property and is set back at least 10 feet from any side or rear property line. Such sign shall consist of a support post and crossbeam and a single primary placard measuring no more than four square feet. Notwithstanding the foregoing, up to two ancillary placards may hang from or otherwise be affixed to the primary placard, provided that such ancillary placards shall measure no more than two square feet in the aggregate. Each sign shall be removed no later than the consummation of the particular sale or lease transaction for which it was installed.
Notwithstanding the provisions of §§ 240-44, 240-45 and 240-46, the installation of temporary signs shall be permitted as follows:
A. 
Temporary political signs. The installation of temporary signs erected solely for political purposes shall be permitted.
B. 
Tag sale signs. The installation of temporary signs solely advertising a tag sale and duly licensed pursuant to Chapter 175, Tag Sales, shall be permitted.
Except as set forth in § 240-44 above, signs advertising any business, service, transaction or event which is not exclusively or principally conducted or operated by the owner of the land on which such sign is located are expressly prohibited.
All signs shall conform to the following provisions:
A. 
No sign shall be internally illuminated.
B. 
No sign shall consist of or include any digital or electronic text or display.
C. 
No sign shall be illuminated by means of any colored, flashing, or intermittent light, or include any reflective material.
D. 
No sign shall be illuminated by means of any string or tube lighting or by means of neon or any other gas.
E. 
No sign, or any portion thereof, shall rotate, flutter, or otherwise generate or allow movement.
F. 
No sign may project into a public way or interfere with visibility at an intersection.
G. 
No sign on a residential parcel shall be installed higher than six feet from the adjoining finished grade.
H. 
All surfaces, frames and visible supports of signs, other than temporary signs, shall be manufactured exclusively of wood.
Signs installed, erected or placed on public land shall not be subject to this Article VII.[1]
[1]
Editor's Note: Original Section 351, Lighted or moving signs, which immediately followed this section, was repealed 9-23-2011.